Europe’s Leading Distributor of Italian Fine Food

With over 50 years of experience in the fine food trade, our expertise is reflected in our own brands such as Viani, Viani & Co, Primopasto, and Il Pomodoro Più Buono.

Are you looking to offer authentic Italian specialties under your own private label? We are your trusted partner, supporting you every step of the way.

Apart from our own brands, we cultivate strong relationships with our trusted partners, many of whom have gained recog­nition in Germany through our collaboration. At the same time, we support young, innovative producers with the poten­tial to become the next big name in fine food market.

EXCEPTIONAL SELECTION

Our 9,000-pallet warehouse in the heart of Germany holds an exquisite range of over 3,000 premium products from Italy and other European countries, ready for immediate dispatch.

UNCOMPROMISING FRESHNESS

We offer a carefully curated selection of fresh products, stored under optimal conditions in our automated, refrigerated high-bay warehouse. A dedicated department ensures the perfect handling of salumi and cheeses, delivering peak flavor and quality.

FAST & RELIABLE DELIVERY

With temperature-controlled transport, we ensure maximum efficiency and product safety at every stage of the logistics chain. Our streamlined processes enable fast deliveries within just a few working days.

EXCLUSIVE BRANDS

We supply the fine food trade and gastronomy with carefully selected exclusive brands with high margins. These premium products are reserved for specialized retailers, ensuring uniqueness and exclusivity in the market.

PERSONALIZED SERVICE & ORDERING

Our dedicated export team is at your service, providing expert guidance on product selection and assortment planning.

Ordering is simple, just contact us at export@viani.de or via our B2B online portal. We ensure smooth and reliable order processing tailored to your needs.