Free From Specialty Food & Wine 2025

Welcome to the gateway to Retail and Foodservice in Central and Eastern Europe. Connect with new business opportunities among buyers at rapidly growing Retail, Imports, Foodservice. Vienna’s strategic location offers close food business connections with potential customers based in Italy, Germany, Switzerland, Slovenia, the Czech Republic, Slovakia, Croatia, and Hungary.

This is the right opportunity to grow and improve your business in Mid- and Eastern Europe's thriving Healthy and Free From Food markets. Connect with (online) Retailers and Foodservice about your Healthy Food brands and solutions like Spar/Spar Gourmet/Interspar, Billa/Rewe, Hofer/Aldi, Lidl, and Penny Markt, in Austria, but also Migros, Coop, Tesco, Auchan in Hungary and Switzerland and so on.

Organising Partners:

Take advantage of a market with immense growth

Meet food professionals from more than 60 countries in one place, making it easy to connect with otherwise hard-to-find suppliers.

This 12th annual edition of the Free From Specialty Trade Show invites exhibitors to take advantage of a dedicated event focused on emerging, fast-growing Mid- and Eastern Europe retail and importing markets. The increasing consumer demand for healthier, free-from, vegan, plant-based, and supplement foods on the retail shelves makes this show an attractive opportunity for participation.

5000+
Trade Visitors

280+
Exhibiting Companies

Selection Exhibitors 2025:

Premium Business Meetings:

Maximize your opportunities with our personalized and highly efficient matchmaking service, designed to guarantee meaningful and impactful business connections.

Growing numbers:

Eastern European Retailers and Food Manufacturers have been growing in quality and quantity in the last 5 years and Vienna is the most important hub for business in Central and Eastern Europe.

Innovative Product Showcase:

Free From features a physical showcase of the most trendy and ground-breaking products from the region and around the world, with various onsite branding opportunities.

Hundreds of exhibiting suppliers covering;

Gluten Free • Vegan • Plant-Based • Fat Free • Egg Free • Lactose Free • Nut Free • Organic • Dairy Free • Soy Free • Sugarfree • Yeast Free • Salt Free • No additives • Wheat Free • GMO Free • No preservatives • Functional • Vitamins • Sportbars • Sport Nutritions • Food Nutritions • Omega 3 • Food Supplements Superfoods • Proteins • Probiotics • Stimulate Body Functions • Cognitive Performance Enhancers • Sport Protein • Carbohydrates Shakes • Isotonic Instant • Diet Food Solutions

• Specialty Food • Premium • Luxury • Gourmet • Artisanal • Local/Traditional • Fine Food • and many more

Exhibitor Quotes:

"You can count on our support and participation for Vienna 2025. We will continue to keep in touch to keep up to date with your news."

Adilac - Mr. Oriol Sans

"The Free From Expo is the perfect place to showcase our free from preservatives, vegan, and lactose-free products."

furore GmbH Alexander Grabher (Sales Manager)

"Focused fair on Free From and for that reason very interesting."

Bonvita B.V. - Mr. Erik van Luyn

"Easy to meet relevant people and make good connections. We have been able to transform contacts into customers through our participation."

Vamvalis Foods S.A. - Jessica Lavooij

"We will be happy to showcase our integrated ingredients solutions to retailers and manufacturers in Austria.

Döhler Oliver Hoffmann (Head of Market Segment Food Service & Retail and eCommerce)

"We are looking forward to continue our partnership"

Euromonitor - Seren Nalbant (Event Executive EMEAI)

"The exhibition was really important for Veg In. We managed to talk with retailers and distributors to expand markets."

Vegin - David Ferreira

"We had great business meetings there even though It was first time to participate in the exhibition in the EU. Thank you very much."

Jack Farm - Mrs. Natsuki Goto

"What a great exhibition. A lot of positive reactions to the delicious products from Friendly Viking's. Glad that we were able to speak to so many people."

Friendly Viking's - Peter van Veldhuizen

"We have had a good show. The fair has been very good for us, with the number of visitors. We will definitely reserve our spot for the next edition."

Gluten Free Bakery

"Fantastic show!"

Zeelandia - Mrs. Eulàlia Cerdà

Participant quotes

"Caremoli Gluten Free is a Made In Italy brand. We offer a wide range of ready-to-prepare mixes. Moreover Caremoli Group produces functional ingredients and tailor-made solutions based on customer needs. Let’s connect!"

Caremoli Gluten Free

"Me and my colleagues at Choithrams Retail UAE would be honoured to be invited and to visit the Free From Food Dubai 2024 in September!"

Choithrams UAE - Vikram Laud

"Free From will be the future, we at Carrefour see that many people turn to free from, plant-based, fat free for good health. My visit to FFF Dubai will be good to improve my free from experience and my contacts."

Carrefour UAE - Mohamed Ragab